2009

10

Aug

Are all the big digital agencies scared of Twitter?

By Hugh Fidgen

At Content Formula we like to keep an eye on developments within our sector and, now that we’re all merrily tweeting away, I thought I’d do a quick, dirty search of other agency websites to see who else we could follow on Twitter.

I thought that my 20 minutes scanning the NMA Top 100 list would be rewarded with dozens of new accounts to follow, but I was really quite disappointed – out of 113 agencies, I could only find 14 Twitter accounts and a rather lonely Facebook account. This was not quite what I expected from a group who collectively evangelise the cutting edge of web development and often offer social media services. I accept I was only scanning home pages and contact pages, but then if the information isn’t there, then where is it?

It seems I’m not alone in thinking this; Chris Lake wrote an article at e-consultancy.com on the same subject in March, finding only 13 accounts. It seems take-up has not exactly rocketed over the summer months…

If you’re interested, here are the links to the twitter accounts I found. All of them have great updates, so I recommend you check them out. If I’ve missed anyone please leave a comment and a link, and of course don’t forget to add us – @contentformula

@daredigital, @razorfish, @agencyrepublic, @tbglondon, @syzygyuk, @profero, @siftmedia, @rmgconnect, @altogether, @lightmaker, @cscape, @Redweb_UK, @crumbs, @Pod1.

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