At Content Formula we like to keep an eye on developments within our sector and, now that we’re all merrily tweeting away, I thought I’d do a quick, dirty search of other agency websites to see who else we could follow on Twitter.

I thought that my 20 minutes scanning the NMA Top 100 list would be rewarded with dozens of new accounts to follow, but I was really quite disappointed – out of 113 agencies, I could only find 14 Twitter accounts and a rather lonely Facebook account. This was not quite what I expected from a group who collectively evangelise the cutting edge of web development and often offer social media services. I accept I was only scanning home pages and contact pages, but then if the information isn’t there, then where is it?

Read on…

There is a real buzz around user-created content on the web at the moment. The popularity of sites like YouTube are sound testament to this. But, in order to find genuinely original material you often have to wade through a mass of lifted TV and film footage. Even if you do find the true user-created nuggets you are searching for, the talking heads and candid action rely upon people who have access to camcorders, digital cameras, or the most high-tech mobile phones. Read on…

Whether you run a public website or a secure intranet, you’re likely to use headlines to get people moving around the site and clicking through to other sections or pages. There are several reasons why it’s worth spending a little thought on them. Read on…