2010
05
Jan
It is, as everyone knows, best practice to use analytics code on websites to track visitors.
Pretty much every client we talk to expects metrics on their website (and we soon suggest them if the client doesn’t), but no one seems to know that you can track visitors in Flash applications too.
2009
21
Mar
I meet a lot of people who say that Google Analytics (GA) does not provide enough depth for proper website traffic analysis. However, I still believe that GA is an excellent tool and I doubt that the depth of data provided by tools like Webtrends is actually useful for 99% of site owners. Web traffic analysis is a time consuming business and unless you put in the resource, most of the data available is wasted. GA does a great job of focusing on the stats that lead to the big learnings about your site and its traffic. You’ve got to walk before you can run. Read on..
2007
17
Sep
It’s not uncommon for senior managers’ eyes to glaze over when presented with web metrics. They can be technical, difficult to understand and far removed from business objectives. But select the right measures and you will get your boss’s attention. Read on..
Great video showcasing. Really slick animation showcasing Drug eluting stents etc. http://ow.ly/1gZV7
