2010

30

Jun

SharePoint Customisation – You’d be surprised at what’s possible!

By Hugh Fidgen

We've learned from our work with SharePoint for various medical devices clients that creating "pretty" functionality means thinking quite a long way past "Out of the box" and applying some "outside of the box" approaches. Content Formula have developed several good looking and interactive applications using a combination of Flash, JQuery and HTML/CSS. None of these required any SharePoint development, instead using standard SharePoint features and some creativity from our developers! Because of this, they cost our clients a lot less to develop than if we'd used the in-house development team.

This is just a little taste of the sort of things you can create with some good SharePoint knowledge, lateral thinking and just a dash of wizardry. Read on...

2010

12

Apr

The art of persuasion: how to make an ad for HCPs stick

By Dan Hawtrey

The old Araldite billboardA client asked me the other day to provide a cost estimate for some creative work. He wanted a concept that clearly communicates the unique benefit of his product. Something simple, powerful and persuasive. Something like the old Araldite ad with the car stuck to a billboard (ok, we might not come up with something quite as iconic as this but who knows?).

This concept would be used on the website, on newsletters and potentially offline too. Nothing strange in that… but then I realised that this request was actually quite unusual.

The product in question was a medical device to help prevent deep vein thrombosis (DVT) in hospital patients. I thought I’d try and find some other examples of medical devices that use a creative concept to get across their USP. I found very little indeed (there’s a list of the best examples below). Most medical device websites launch straight into the product features, often ignoring the benefits. If you’re lucky, you might get a big photo of the product on the homepage.

Read on…

2010

18

Mar

Moving around: a further look at site navigation

By Daniel Keegan

Navigation is of utmost importance to your site: visitors expect to achieve their goals in very few clicks, whether those goals relate to contact information, products, or services. If that information isn’t reachable in a short space of time, you are not only wasting your own time, but that of your visitors!

I highlighted examples of well-thought-out navigation in a previous post, illustrated by a handful of sites that were a mix of e-commerce and blogs.

Since then, we have seen a number of new trends in site navigation. We look at three of the most interesting.

Read on…

2010

08

Mar

The future of the internet: what is HTML5?

By Hugh Fidgen

The internet has been abuzz recently with talk of a new kid in town: HTML5. There has been a slew of articles detailing the new features that this version of HTML offers and what they mean for the web, but the real question is whether or not HTML5 can topple Flash from its position as the king of rich media.

What is HTML5?

HTML is the coding language that the internet is built on. With this in mind, HTML5 is just an upgrade providing some new tricks and features as well as some judicious trimming of the fat and old outdated code.

Read on…

2010

26

Jan

Visualising data: a look at dashboards

By Dan Hawtrey

Technology has made the gathering and storage of data easier but much of this data is useless unless it can be displayed in meaningful ways. Dashboards provide an engaging and interactive means of displaying and understanding data. Furthermore, data visualisation helps employees become more conscious of their performance and in turn, improve it.

There are various dashboarding tools available on the web. These can be effective but are sometimes hard to implement or do not provide the data view that you want to show. To get around this, we build custom dashboards for many of our clients for both intranets and websites.

Click to read more about the various types of dashboards

2010

15

Jan

The case for well thought-out navigation

By Daniel Keegan

It’s not enough for a website to simply look good. It’s not even enough to have a good product. If a user can’t find their way to that product, the best images in the world won’t help your sales.

As designers it’s our job to take stock of the behaviour of typical users and position navigational elements where users would expect to find them.

Your navigation will be based on the Information Architecture (IA) – the structure and organisation – of your site. When choosing a navigation type you should weigh up its limitations and benefits. Will it be a series of buttons? Is it Flash-based? Does it use any special features? Where is it on a page?

Read on…

2010

07

Jan

Top 5 New Year resolutions for website owners

By Geoff Scaplehorn

We’ve already written our top 5 resolutions for 2010 for intranet owners – but what about those of you out there on the Great Wide Web? Keep reading for our top 5 New Year resolutions for website owners…

Read on…

2010

06

Jan

Top 5 New Year resolutions for intranet owners

By Geoff Scaplehorn

Maintaining an intranet can be a tricky business, but why not kick off 2010 with some New Year resolutions that will make your intranet fly? Read on for our top 5 tips for the year…

Read on…

2009

16

Dec

Two words: sounds like ‘Reason’s Seatings’!

By Geoff Scaplehorn

Stuff the turkey, set light to the pudding and have an egg nog on us
while you play the most traditional of festive games:
Charades!