2010

15

Feb

QR codes: the future of mobile internet promotions?

By Julia Strueber

The observant consumer abroad may have noticed patterned squares on their purchases. In Japan, these shapes now take up space on the side of whole houses, and seen teenagers whipping out their mobiles to take photos.

Of course, these codes contain more than just obscure patterns. Devised in 1994 for industrial use, ‘QR codes’ were employed for tagging boxes as a more information-heavy barcode. For example, the German Post uses them to keep track of packages.

Read on…

2010

07

Jan

Top 5 New Year resolutions for website owners

By Geoff Scaplehorn

We’ve already written our top 5 resolutions for 2010 for intranet owners – but what about those of you out there on the Great Wide Web? Keep reading for our top 5 New Year resolutions for website owners…

Read on…

2009

12

Nov

Designing websites for mobile devices

By John Scott

A brief history of mobile web browsing

Web browsers first appeared on mobile phones at the start of the millennium. These initial attempts to ‘mobilise’ the web were pretty disappointing. Firstly, the hardware wasn’t powerful enough to handle full web pages, and screens were too small and low resolution. Also, use of WAP (Wireless Application Protocol) and WML (Wireless Mark-up Language) demanded special tools and limited the possibilities for creating usable interfaces. Furthermore, the web’s best content was rarely adapted for delivery to mobiles.

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2009

17

Sep

Augmented reality – Minority Report here we come!

By Hugh Fidgen

Remember Tom Cruise using his hands to move data around in the futuristic film “Minority Report”? Well it turns out that this image is not that futuristic after all: you can more or less do it on your iPhone right now.

The key phrase you need to know is “augmented reality”, and it is becoming increasingly mainstream these days as more applications are found and the media keep jumping on the “OMG this is so cool” bandwagon. (Which it is, to be fair). But what is it and how does it work? Put simply, augmented reality (or AR) is a digital overlay on the real world. A camera takes a picture, and then the computer overlays King Kong (or whatever) onto your screen. The cool thing is that this can be done in real time while you’re walking down the street.

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2007

23

May

Blogging with your mobile

By John Scott

There is a real buzz around user-created content on the web at the moment. The popularity of sites like YouTube are sound testament to this. But, in order to find genuinely original material you often have to wade through a mass of lifted TV and film footage. Even if you do find the true user-created nuggets you are searching for, the talking heads and candid action rely upon people who have access to camcorders, digital cameras, or the most high-tech mobile phones. Read on…