Last week, Facebook revealed their latest tool to help webmasters “Socialise” their sites – Facebook Open Graph.

Open Graph is Facebook’s latest foray into search engine functionality and if all else fails, it’s best to think of it simply as the first step towards a social search engine. Facebook is hoping that as people browse the web they will “like” pages by clicking a Facebook button which then informs their friends via Facebook.

Open Graph will enable sites which you’ve never been to before display recommendations and information tailored for your tastes based on what you or your friends have previously “liked”. At surface level then this is just a slightly more powerful version of those buttons you see around the web which enable you to share stuff you like with your friends. But the story of Open Graph is going to be so much more than that.

Read on…

We’ve already written our top 5 resolutions for 2010 for intranet owners – but what about those of you out there on the Great Wide Web? Keep reading for our top 5 New Year resolutions for website owners…

Read on…

Often a common error by UK companies when creating keywords for a non-English site is to either leave keywords in English (a big no-no) or to try and use a tool to translate them.

The latter doesn’t work, as anyone who has tried using a translation dictionary may have found: words which may be correct are not necessarily the words a native speaker would use.

Read on…

Google is the king of the search engine castle, with 68% of all online searches being made through its sites. Displayed alongside those millions of search results are ads, uniquely tied in to the results with a complex and highly secret algorithm.

Advertising on Google can put your brand out in front of thousands of potential customers, and not just on the search results pages. With the Google content network, relevant ads are also displayed on sites all over the web. Read on…