Every organisation definitely gets the intranet it deserves, but do you feel you have the intranet you deserve?
It’s not all down to you of course; a great intranet needs decent sponsorship, budget, and an up-to-date strategy among a myriad of other things. Intranet managers are at the centre of a complex web, and need to have a clear vision of what the intranet must achieve and provide for the organisation and everyone within it.
At this time of year, you might be planning a fresh start for your intranet, or at least a fresh approach to how you manage it and involve people in its improvement.
We wish you the very best for the new year, and hope that you get the resources and attention you need to drive those intranet metrics upwards and provide business-critical services.
While ‘bad’ intranet managers get:
- instructed to ‘just publish’ news stories
- asked to ‘market’ internal initiatives and report on ‘hits’
- coerced to publish PDFs on the home page
- directed to promote internal projects after project is complete
- a static home page dominated by last year’s financial results
- discounted for being oblivious to business goals
- excluded from conversations
Because ‘good’ intranet managers get:
- rising stats
- input to KPIs
- useful feedback
- improved engagement
- consulted by the directors
- contributions from across the org
- invitations to project kick-off meetings
Maybe you’re very much responsible for all the benefits that an intranet can bestow upon an engaged organisation, or maybe you’ve suffered the ignominy of being the techy pair of hands used to broadcast announcements – and nothing more. Take a look at Santa’s lists and see if you recognise his gifts.
Whatever your professional ambitions, we hope Santa brings you exactly what you deserve, and that you can lead your intranet to even greater things in 2016.