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Content Formula blog – SharePoint, intranet best practice

‘One hour’ intranet ideas to do right now

02 Feb 2015 - by Wedge Black
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WatchLook at your home page from top to bottom. Let’s consider what you can improve with about an hour’s work, with no need to seek approval from your steering committee. Assuming you’re the site / intranet manager, that is!

Navigation menus

This might take an hour per item – much longer if you mean to do a full, robust overhaul. To really get into menu design you should consider navigation to be separate from the structure / IA of your intranet. Menus are about helping people get around, whatever the structure. Card sorting and treejacking are basic, necessary (but insufficient) tools to help match your menus to people’s needs.

But before you start a big navigation project, why not simply review the terminology within your menus. Is everything clear and obvious, or is there a lot of jargon?

Note your observations about obtuse menu labels in about an hour, and then work with your UX and steering committee, and the indicated site owners, over the next fortnight to make improvements. Be sure to publish a news article or intranet blog to explain what you’re doing (always keep people informed).

Headlines

Look at your home page. Are headlines too long? Many organisations aim for five or six words, or perhaps a certain character count. Do your headlines end-up on three lines, rather than one or two? The most important thing, in my opinion, is using unambiguous headlines. Headlines are not supposed to tickle people’s fancies; they are supposed to help a person decide what to read and what not to read.

Take ten minutes to note the headline length and clarity, then work with your internal communications team to set the guidelines to be succinct and clear.

Summaries

Directly below headlines you should offer a sentence, just a few words, to express the ‘what’ and ‘who’ of the article. It’s all about helping people work out if the article is relevant to them.

Are summaries written with the home page in mind, or are they just the first sentence from the article? Take ten minutes to assess the clarity of summaries, and then work with the internal communications team to set the guidelines for bespoke summaries.

Photos / images

Does your home page look the same as it did a fortnight ago? Fresh, relevant images for each main article can help communicate that your intranet is a vibrant, up-to-date place. Images need to be relevant – take care using stock photos. Try to use snaps taken with people’s smartphones whenever you can. Set standard dimensions for a pleasing, consistent page layout.

Text

This is a big one, as it can have implications for design / layout across your site / intranet. But the principles can be reviewed and set in less than an hour, so get your UX pro and IT people talking about:

  • Font-family – is it readable on different resolution screens? Is each letterform clear, or might you choose a different font-family?
  • Text size – increase the text size a bit. It helps everyone. Don’t let your chief designer tell you that ‘people can increase the font-size themselves using their browser’ because people don’t know about this browser feature and don’t do it even when they do.
  • Line-height – increase the space between lines of text (called ‘leading’ in the print world). This will dramatically increase readability, understanding, and instantly makes your pages look clear and ‘designer-y’. It just does!
  • Paragraphs – maybe increase the whitespace between paragraphs a smidge. Again, it increases readability. Talk to internal comms team members and content authors about ideal sentence length and ideal paragraph size. Generally, we need more paragraph breaks!

Navigation aids

When a person is at the bottom or a page, or end of an article, what do they have to do? Are they forced to scroll all the way back to the top to navigate away?

Place a ‘Back to top’ link in the footer / at the bottom of every page. An hour’s work for immediate benefit! Just do it.

What other in-page links or navigation aids might your colleagues expect? Review famous websites and reflect on how they help you get around.

Logo

Make sure your company / intranet logo (or name) is clickable and takes you directly to the home page. You may need to get IT involved if you can’t hack the code yourself. This is about creating a consistent and trustworthy way for anyone anywhere to jump to the home page. It’s expected behaviour (because external websites all do this) so it should happen on your intranet. Might take you ten minutes, and needs no approval – just do it!

Search box

Make sure your search box meets people’s expectations – it should be in the upper-right of your pages, and:

  • Use a simple magnifying glass icon.
  • Have an open text box to type in (i.e. not just the magnifying glass).
  • Ensure the input is submitted by clicking the magnifying glass icon as well as hitting the ‘Enter’ key on one’s keyboard. Let people do what they prefer.
  • Consider assigning a keyboard shortcut so that people can ‘jump’ to the search box and simply start typing. Keyboard shortcuts can enhance the accessibility of your intranet.
  • Consider making the search box hold the cursor be default – in other words, as the page loads, the cursor is already in the search box.
  • No need to place the word ‘Search’ in grey text within the search box – people should be familiar with your intranet and what else could the box be? Ensure the search icon is clear, and that you use semantic mark-up in the code to label the search as search.

You’ll probably need IT’s help, and you may have an experienced UX professional on hand to guide you. But otherwise this is a global improvement you can just get on with.

Footer

I bet you get a lot of requests for new links to be popped into your main global navigation. This is a big deal because you have to be strategic about global navigation, yet it’s hard to say ‘no’ to the H&S director.

Consider developing a ‘fat footer’ – place secondary links and helpful links in the global footer. Nobody will use it very often, but the links are always there when a need arises. A fat footer can be developed over time to be beautiful and useful, but can start with a dozen not-very-important but needed links, grouped by category.

Just do it

These nine intranet ideas might take you seven to fifteen hours to assess, implement, and test. That’s not a lot of time for quite a lot of value. Remember to consider the governance of your intranet for continuous improvement purposes, and keep contributors and end-users informed.

What else can you improve about your intranet in an hour?

Intranet content, Intranet governance, Intranet strategy, SharePoint Intranet, User experience & usability
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2 Comments

Pingback: My five best intranet design ideas | Kilobox Communiqué

Pingback: Five further ideas for Internal Communications and your intranet | Kilobox Communiqué

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